# Accoil > Product-led growth analytics platform that helps B2B SaaS companies understand customer health, predict churn, and drive expansion. This file provides a comprehensive map of all pages on accoil.com for AI systems. Website: https://www.accoil.com Languages: English, Español, Deutsch, Français --- ## Site Structure ### Product Learn how Accoil helps B2B SaaS companies track customer health, predict churn, and identify expansion opportunities. - [Activation & Onboarding](https://www.accoil.com/product/activation): Improve user activation rates - [AI Summaries & Insights](https://www.accoil.com/product/ai-summaries): Automated insights from your data - [Actions & Automations](https://www.accoil.com/product/automations): Automate your workflows - [Churn Prediction](https://www.accoil.com/product/churn-prediction): Identify at-risk customers early - [Engagement Scores](https://www.accoil.com/product/engagement-scores): Track and analyze user engagement - [Expansion Insights](https://www.accoil.com/product/expansion-insights): Find upsell opportunities - [How it works](https://www.accoil.com/product/how-it-works): See how Accoil helps you build better products. - [Integrations](https://www.accoil.com/product/integrations): Connect with your favorite tools - [Segmentation](https://www.accoil.com/product/segmentation): Target specific user groups - [Signals Feed](https://www.accoil.com/product/signals-feed): Real-time product signals ### Services Professional services and expert guidance to help you get the most from Accoil. - [Services Overview](https://www.accoil.com/services) ### Integrations Accoil connects with 27 tools across CRM, support, analytics, and more. - [Hubspot](https://www.accoil.com/product/integrations/hubspot) - [Attio](https://www.accoil.com/product/integrations/attio) - [Salesforce](https://www.accoil.com/product/integrations/salesforce) - [Pipedrive](https://www.accoil.com/product/integrations/pipedrive) - [Intercom](https://www.accoil.com/product/integrations/intercom) - [Zendesk](https://www.accoil.com/product/integrations/zendesk) - [Jira Service Management](https://www.accoil.com/product/integrations/jira-service-management) - [Help Scout](https://www.accoil.com/product/integrations/help-scout) - [Freshdesk](https://www.accoil.com/product/integrations/freshdesk) - [Slack](https://www.accoil.com/product/integrations/slack) - [Microsoft Teams](https://www.accoil.com/product/integrations/microsoft-teams) - [Segment](https://www.accoil.com/product/integrations/segment) - [Posthog](https://www.accoil.com/product/integrations/posthog) - [Amplitude](https://www.accoil.com/product/integrations/amplitude) - [Rudderstack](https://www.accoil.com/product/integrations/rudderstack) - [Mixpanel](https://www.accoil.com/product/integrations/mixpanel) - [Http Api](https://www.accoil.com/product/integrations/http-api) - [Atlassian Marketplace](https://www.accoil.com/product/integrations/atlassian-marketplace) - [Userlist](https://www.accoil.com/product/integrations/userlist) - [Appcues](https://www.accoil.com/product/integrations/appcues) - [Candu](https://www.accoil.com/product/integrations/candu) - [Beamer](https://www.accoil.com/product/integrations/beamer) - [Sprig](https://www.accoil.com/product/integrations/sprig) - [Ortto](https://www.accoil.com/product/integrations/ortto) - [Customer Io](https://www.accoil.com/product/integrations/customer-io) - [Openai](https://www.accoil.com/product/integrations/openai) - [Claude](https://www.accoil.com/product/integrations/claude) ### Resources - [Blog](https://www.accoil.com/blog) - [Demo](https://www.accoil.com/demo) - [Whatsnew](https://www.accoil.com/whatsnew) ### Customer Health Guide Comprehensive guide to customer health in B2B SaaS (37 pages). Available as LLM-optimized markdown. - [Full Guide (Plain Text)](https://www.accoil.com/customer-health-guide/llms-full.txt): Complete guide for AI consumption - [Interactive Version](https://www.accoil.com/customer-health-guide): Web-based guide with navigation Individual pages available as markdown by appending `.mdx` to the URL: - Example: https://www.accoil.com/customer-health-guide/churn-control/reduce-churn.mdx ### Other Pages - [About](https://www.accoil.com/about) - [Additional Terms](https://www.accoil.com/additional-terms) - [Contact](https://www.accoil.com/contact) - [Cookie Policy](https://www.accoil.com/cookie-policy) - [Pricing](https://www.accoil.com/pricing) - [Privacy](https://www.accoil.com/privacy) - [Terms](https://www.accoil.com/terms) --- ## Blog Articles Insights on product-led growth, customer success, and SaaS analytics. Listed in reverse chronological order (newest first). - [Customer Success Qualified Leads (CSQL): Your definitive guide to building pipeline with Customer Success](https://www.accoil.com/blog/customer-success-qualified-leads): Learn what CSQLs are, how to find them, and what to do once you find one. Turn your existing customers into your best growth channel. - [ChurnZero vs Accoil (2025): which customer success platform is best for small SaaS teams?](https://www.accoil.com/blog/churnzero-vs-accoil): Comparing ChurnZero and Accoil for B2B SaaS teams. Choose Accoil for fast setup and budget-friendly pricing, or ChurnZero for enterprise-grade workflows. - [Mixpanel vs Accoil (2025): The B2B SaaS Analytics Comparison You Need](https://www.accoil.com/blog/mixpanel-vs-accoil): Mixpanel grew up in B2C — great for product analytics, but account health is bolted on. Accoil was built for B2B SaaS. Many teams use both together. - [PostHog vs Accoil (2025): How B2B SaaS teams pick the right analytics tool](https://www.accoil.com/blog/posthog-vs-accoil): PostHog is analytics-first. Accoil is customer-health-first. Many teams pair them together for the best of both worlds. - [So what if the graph moves? How to read product engagement scores.](https://www.accoil.com/blog/product-engagement-graphs): Total engagement going up is great. But that number alone doesn't tell you what changed. Here's how to actually use your engagement data. - [Your SaaS activation rate is for so much more than trial accounts](https://www.accoil.com/blog/saas-activation-rate-more-than-trials): Most teams think activation is just for new trials. But activation happens at two levels and is an ongoing signal, not a box you tick once. - [How B2B SaaS teams pick the right analytics tool for customer success](https://www.accoil.com/blog/analytics-tool-for-customer-success): B2B SaaS teams want simplicity and account health visibility. Here's how to pick the right analytics tool based on the job you need done. - [Amplitude vs Accoil (2025): Which B2B SaaS Analytics Tool Fits Your Team?](https://www.accoil.com/blog/amplitude-vs-accoil): Amplitude is good for deep product analytics. Accoil is built for B2B SaaS customer health. Many teams run both together. Here's how to decide. - [June's Exit is Your Chance to Upgrade](https://www.accoil.com/blog/june-exit-is-your-chance-to-upgrade): With June going away on August 8, founders and team leads need a plan fast. Here's how to choose the right replacement based on the job you need done. - [June vs Accoil (2025): what June’s shutdown means for your team](https://www.accoil.com/blog/june-vs-accoil): June is officially closing. Here’s how Accoil compares — and how teams can migrate in under 72 hours. - [5 Things Your SaaS Sales Team Needs to Know About Product Engagement](https://www.accoil.com/blog/5-things-saas-sales-teams-needs-to-know-about-product-engagement): For any sales team to be successful in the new world of software, they need to pay attention to product engagement. Here are the five things your sales team needs. - [4 Product Qualified Lead Metrics That Help You Close More Deals](https://www.accoil.com/blog/pql-metrics-to-close-deals): PQLs are your sharpest insight into whether users are experiencing value. These four metrics show activation, speed, conversion, and how GTM teams can take action. - [What If Activation Isn't a Funnel at All?](https://www.accoil.com/blog/activation-not-a-funnel): Funnels assume a straight line. But Activation in SaaS is anything but. Learn why measuring activation by milestones instead of order gives you a more honest picture. - [Spot the Signal: A Smarter Way to Qualify Product-Led Leads](https://www.accoil.com/blog/spot-the-signal-product-led-leads): Product Qualified Leads (PQLs) reveal intent based on behavior, not assumptions. Learn how to qualify leads based on what truly matters—how users interact with the product. - [Customer Success Analytics: How Loom could use product data to grow even bigger](https://www.accoil.com/blog/customer-success-analytics-how-loom-could-use-product-data-to-grow-even-bigger): A practical example of how to use product analytics data to rescue slipping accounts, nurture power users, and time upsell offers perfectly. - [Why DIY analytics starts as a win, and ends as a full-time job no one asked for](https://www.accoil.com/blog/diy-analytics-starts-as-a-win-and-ends-as-a-full-time): What started as a 24-hour dashboard build becomes a full-time second job. Here's the real cost of DIY analytics and what to do instead. - [Why Customer Success Playbooks fail in a product-led model and what to do about it](https://www.accoil.com/blog/why-playbooks-fail-in-a-product-led-model): Playbooks force reps to follow a rigid process that doesn't match how customers use your product. Here's why signals work better than playbooks. - [Using your product engagement data to forecast churn](https://www.accoil.com/blog/churn-forecasting-with-product-engagement-data): Stopping churn is the most powerful lever for survival, recovery and growth. Learn how to build a churn forecast using your product engagement data. - [Top 5 Product Engagement Segments for Sales Teams](https://www.accoil.com/blog/top-5-product-engagement-segments-for-sales-teams): Part 1 of a 2-part series: These engagement segments help your Sales team focus on the trial accounts most likely to convert. - [The Why and the How of Account-Level Product Engagement](https://www.accoil.com/blog/the-why-and-the-how-of-account-level-product-engagement): You sell to teams, not lone users. Your business grows and shrinks by account. Here's why account-level product engagement matters and how to use it. - [The Three Phases of the SaaS Revenue Model (and How to Win at Each)](https://www.accoil.com/blog/three-phases-of-the-saas-revenue-model): Before SaaS, revenue was all about the initial deal. Now there are three key phases: Initial Sale, Retention, and Expansion. Here is how to win at each. - [The Three Eras of the Software Industry](https://www.accoil.com/blog/welcome-to-the-age-of-engagement): From the Era of Sales in the 1990s to the Era of Marketing in the 2000s, we have now entered the Era of Engagement. Product engagement is your top growth lever. - [The Seven SaaS Trial Leads You Need to Know for Revenue Forecasting](https://www.accoil.com/blog/the-seven-saas-trial-leads-you-need-to-know-for-saas-revenue-forecasting): If you run a B2B SaaS business, you need a reliable way to forecast revenue from trial accounts. Here are seven trial-lead types based on Activation, Engagement and Communication. - [The Right Way to Make Your Product Engagement Data Useful (Clue: Give it Context)](https://www.accoil.com/blog/how-to-make-your-product-engagement-data-useful-sherlock): Raw data is hard to act on. Learn how to give your product metrics the context they need with engagement scoring, just like credit scores rate borrowers. - [Product Qualified Leads (PQLs) are a Team Sport](https://www.accoil.com/blog/product-qualified-leads-is-a-team-sport): A solid PQL process needs Product, Marketing, Sales, and Customer Success working together. Here is who does what and why PQLs are a unifying KPI. - [It's Time to Start Talking about a Product Engagement Stack](https://www.accoil.com/blog/the-product-engagement-stack): The software business has entered the age of engagement. Here are five reasons why you need a product engagement stack and how to build one. - [Is Account-Based Product Engagement a Blind Spot in Your SaaS Business?](https://www.accoil.com/blog/why-account-based-product-engagement-key-for-saas-business): Most SaaS businesses are account-based. If you miss the account perspective, you could be creating a blind spot that limits your company's effectiveness. - [How to Track Trial Account Activation with Accoil](https://www.accoil.com/blog/how-to-track-trial-account-activation-for-saas): If your SaaS offers a free trial, the activation phase is critical. Here's how to track activation rate and why it matters for conversion. - [How to Improve the Sales CS Handoff](https://www.accoil.com/blog/how-to-improve-the-sales-cs-handoff): The Sales-to-CS handoff should be a simple account handover, but it often turns into broken telephone. Here's how to fix it. - [How to Identify Your Product Qualified Leads with Accoil](https://www.accoil.com/blog/how-to-identify-your-product-qualified-leads-with-sherlock): A PQL is a lead that qualifies itself by using your product. Here are the 5 things you need to identify and act on PQLs, and how Accoil helps. - [How to get your product data into your CRM](https://www.accoil.com/blog/how-to-get-your-product-data-into-your-crm): Getting product data into your CRM is one of the biggest operational challenges for a product-led SaaS business. Here is a system to solve it. - [How to Forecast Monthly Revenue in a Product-Led Growth World](https://www.accoil.com/blog/how-to-forecast-monthly-revenue-in-a-product-led-growth-world): With product-led growth, most conversions happen on their own. Learn how to use activation rate data to forecast your monthly net new MRR. - [How much, how often, how deep, and how far: The key product engagement metrics for SaaS](https://www.accoil.com/blog/how-much-how-often-how-deep-and-how-far-the-key-to-saas-product-engagement-metrics): Real engagement is multi-dimensional. Learn the four key questions and metrics you should track to understand how users truly engage with your product. - [How and Why to Score Your Product Engagement](https://www.accoil.com/blog/how-and-why-to-score-your-product-engagement): Product engagement is key to recurring SaaS revenue. Learn the four steps to creating a product engagement score that helps every part of your organization. - [Four Steps to Creating a Product Engagement Score](https://www.accoil.com/blog/how-to-score-product-engagement-for-saas-business): Your SaaS business lives or dies on how often customers use your product. Learn the four steps to creating an engagement score that gives every team real visibility. - [Building a Product Qualified Lead process for your Complex product](https://www.accoil.com/blog/building-a-product-qualified-lead-process-for-your-complex-product): Part 4 of our PQL series: Learn how to build a Product Qualified Lead process when your product requires technical setup, data access, or domain knowledge before users see value. - [Building a Product Qualified Lead process for your Intermediately Complex product](https://www.accoil.com/blog/building-a-product-qualified-lead-process-for-your-intermediately-complex-product): Part 3 of our PQL series: Learn how to build a Product Qualified Lead process when about 50% of users can reach first value on their own. - [Building a Product Qualified Lead process for your Simple Product](https://www.accoil.com/blog/simple-product-product-qualified-lead-process): Part 2 of our PQL series: Learn how to build a Product Qualified Lead process when most users can self-serve their way to first value. - [Product Qualified Leads (PQLs) Are Hiding in Your Data — Find Them!](https://www.accoil.com/blog/product-qualified-leads-pqls-are-hiding-in-your-data-find-them): Got a free trial or freemium plan? You need a clear way to spot leads based on how they use your product. Meet the product qualified lead (PQL). - [Best Practices for Creating Product Engagement Scores in Accoil](https://www.accoil.com/blog/best-practices-for-creating-product-engagement-scores-in-sherlock): Creating your engagement score is the first step in your Accoil journey. Here are tips and best practices based on common questions. - [Activation vs. Engagement: What's the difference?](https://www.accoil.com/blog/difference-between-activation-engagement): Activation tells you how far a user has come on their path to first value. Engagement shows how much they use your product over time. Here's how they differ. - [4 Product Engagement Metrics for a Winning Customer Success Operation](https://www.accoil.com/blog/4-product-engagement-metrics-for-a-winning-customer-success-operation): SaaS customers can't be successful with your product if they don't actually use it. Here are 4 core metrics your CS team should track to understand customer health. - [The story behind Accoil: A decade-long case of stubbornness](https://www.accoil.com/blog/what-does-accoil-mean): Every startup has a story. Some are wild, some are scrappy, and some—like ours—are just the result of sheer bloody-mindedness. - [Product Engagement is a Team Effort](https://www.accoil.com/blog/in-saas-who-owns-customer-engagement): Product engagement isn't the responsibility of just a single team. The most successful SaaS teams treat engagement as a shared metric powered by product analytics. - [10 Product Engagement Alerts Every SaaS Business Needs](https://www.accoil.com/blog/10-product-engagement-alerts-every-saas-business-needs-today): Product analytics isn't about staring at charts. It's about spotting signals you can act on. These 10 product signals help you catch what's working, what needs attention, and what's about to go quiet. --- ## Customer Health Guide (Full Index) - [The Must-Have Guide to Customer Health for B2B SaaS Teams](https://www.accoil.com/customer-health-guide.mdx): For B2B SaaS teams tracking customer health and keeping users happy. More growth. Less churn. - [Blueprint for Lasting User Engagement](https://www.accoil.com/customer-health-guide/activation/blueprint-for-lasting-user-engagement.mdx): How to design a strategy that transforms first-time users into loyal advocates. - [Conquering Activation Roadblocks](https://www.accoil.com/customer-health-guide/activation/conquering-activation-roadblocks.mdx): Overcome barriers to guide users toward their "aha!" moment. - [Cracking the "Aha!" Code](https://www.accoil.com/customer-health-guide/activation/cracking-the-aha-code.mdx): Unlocking true user activation - [Evolving Activation for the Future](https://www.accoil.com/customer-health-guide/activation/evolving-activation-for-the-future.mdx): Personalization, consistency, and adaptability are shaping what’s next. - [Activation: When It Clicks, It Sticks](https://www.accoil.com/customer-health-guide/activation/lock-in-loyalty.mdx): Why activation is your SaaS power move - [Mastering Activation](https://www.accoil.com/customer-health-guide/activation/mastering-activation.mdx): The metrics behind lasting retention - [Onboarding That Sticks](https://www.accoil.com/customer-health-guide/activation/onboarding-that-sticks.mdx): How a seamless onboarding experience drives engagement and retention. - [Perfecting the Sales-to-CS Handoff](https://www.accoil.com/customer-health-guide/activation/perfecting-the-sales-to-cs-handoff.mdx): How to keep momentum and drive customer success from the very start. - [Account Health: The Key to Smarter Growth](https://www.accoil.com/customer-health-guide/attract-the-right-customers/account-health.mdx): Build Stronger Teams, Not Just Users - [Find Your Best Customers, Keep Them Longer](https://www.accoil.com/customer-health-guide/attract-the-right-customers/attract-right-customers.mdx): Are you reaching the right customers? - [Defining Ideal Customer Profiles](https://www.accoil.com/customer-health-guide/attract-the-right-customers/defining-ideal-customer-profiles.mdx): Do you know who your best customers really are—and how to find more like them? - [Analyzing Churn Data](https://www.accoil.com/customer-health-guide/churn-control/churn-data.mdx): Turning metrics into actionable insights - [Churn Prevention Strategies](https://www.accoil.com/customer-health-guide/churn-control/churn-prevention.mdx): Proactive customer retention tactics to stay ahead - [Winning the Fight Against Churn](https://www.accoil.com/customer-health-guide/churn-control/churn-resilient-organization.mdx): Build a Churn-Resilient Organization - [The Role of Customer Feedback in Reducing Churn](https://www.accoil.com/customer-health-guide/churn-control/customer-feedback-churn.mdx): A guide to listen, learn, and act - [Forecasting Churn](https://www.accoil.com/customer-health-guide/churn-control/forecasting-churn.mdx): Using customer health data for better retention - [Identifying Churn](https://www.accoil.com/customer-health-guide/churn-control/identifying-churn.mdx): How to spot the warning signs - [Reducing Churn](https://www.accoil.com/customer-health-guide/churn-control/reduce-churn.mdx): How to turn potential disaster into real success - [Retaining At-Risk Customers](https://www.accoil.com/customer-health-guide/churn-control/retain-customers.mdx): Your last line of defense against churn - [Active User Percentage](https://www.accoil.com/customer-health-guide/customer-health-metrics/active-user-percentage.mdx): Is your product a team player—or a one-person show? - [Customer Health](https://www.accoil.com/customer-health-guide/customer-health-metrics/customer-engagement.mdx): The pulse of your product - [Customer Health Metrics](https://www.accoil.com/customer-health-guide/customer-health-metrics/customer-health-metrics.mdx): Track key metrics to keep users hooked & healthy - [Tenure](https://www.accoil.com/customer-health-guide/customer-health-metrics/customer-tenure.mdx): Know the timeline of your customer relationship - [Feature Adoption](https://www.accoil.com/customer-health-guide/customer-health-metrics/feature-adoption.mdx): Are your users seeing the value—or just scratching the surface? - [Usage Frequency](https://www.accoil.com/customer-health-guide/customer-health-metrics/frequency.mdx): How often do your users return—and what does it say about their loyalty? - [Last Active](https://www.accoil.com/customer-health-guide/customer-health-metrics/last-active.mdx): Your front-line signal for understanding how engaged or at-risk your users are - [Onboarding Activation](https://www.accoil.com/customer-health-guide/customer-health-metrics/onboarding-activation.mdx): The first step to loyalty - [Integration with CRM](https://www.accoil.com/customer-health-guide/integrations/integration-with-crm.mdx): Your CRM’s missing piece could be customer health insights - [Integration with Service Desks](https://www.accoil.com/customer-health-guide/integrations/integration-with-service-desks.mdx): Smarter support with customer health insights at your fingertips - [Integration with Team Communication Tools](https://www.accoil.com/customer-health-guide/integrations/integration-with-team-communication-tools.mdx): Keeping teams in sync with customer health updates - [Smart Customer Health Integrations](https://www.accoil.com/customer-health-guide/integrations/integrations.mdx): Turning silos into synergy - [Boosting Conversions Through Customer Insights](https://www.accoil.com/customer-health-guide/the-why/boosting-conversions.mdx): Every click is a person making a decision—let's make it count. - [Expanding Accounts with Health Data](https://www.accoil.com/customer-health-guide/the-why/expansion-plays.mdx): Mastering upsell and cross-Sell - [Why Healthy Customers Drive Growth](https://www.accoil.com/customer-health-guide/the-why/healthy-customer-growth.mdx): A secret to success? Keep your growth engine happy. Always. - [New Users and Their Health Signals](https://www.accoil.com/customer-health-guide/the-why/new-users-health-signals.mdx): Are your new users set up for long-term success? - [Retaining Customers Through Proactive Care](https://www.accoil.com/customer-health-guide/the-why/retention.mdx): Retain or be ready to face the real cost of losing a customer. --- ## All Pages by Language ### English - [Home](https://www.accoil.com) - [Activation & Onboarding](https://www.accoil.com/product/activation) - [AI Summaries & Insights](https://www.accoil.com/product/ai-summaries) - [Actions & Automations](https://www.accoil.com/product/automations) - [Churn Prediction](https://www.accoil.com/product/churn-prediction) - [Engagement Scores](https://www.accoil.com/product/engagement-scores) - [Expansion Insights](https://www.accoil.com/product/expansion-insights) - [How it works](https://www.accoil.com/product/how-it-works) - [Integrations](https://www.accoil.com/product/integrations) - [Segmentation](https://www.accoil.com/product/segmentation) - [Signals Feed](https://www.accoil.com/product/signals-feed) - [Hubspot](https://www.accoil.com/product/integrations/hubspot) - [Attio](https://www.accoil.com/product/integrations/attio) - [Salesforce](https://www.accoil.com/product/integrations/salesforce) - [Pipedrive](https://www.accoil.com/product/integrations/pipedrive) - [Intercom](https://www.accoil.com/product/integrations/intercom) - [Zendesk](https://www.accoil.com/product/integrations/zendesk) - [Jira Service Management](https://www.accoil.com/product/integrations/jira-service-management) - [Help Scout](https://www.accoil.com/product/integrations/help-scout) - [Freshdesk](https://www.accoil.com/product/integrations/freshdesk) - [Slack](https://www.accoil.com/product/integrations/slack) - [Microsoft Teams](https://www.accoil.com/product/integrations/microsoft-teams) - [Segment](https://www.accoil.com/product/integrations/segment) - [Posthog](https://www.accoil.com/product/integrations/posthog) - [Amplitude](https://www.accoil.com/product/integrations/amplitude) - [Rudderstack](https://www.accoil.com/product/integrations/rudderstack) - [Mixpanel](https://www.accoil.com/product/integrations/mixpanel) - [Http Api](https://www.accoil.com/product/integrations/http-api) - [Atlassian Marketplace](https://www.accoil.com/product/integrations/atlassian-marketplace) - [Userlist](https://www.accoil.com/product/integrations/userlist) - [Appcues](https://www.accoil.com/product/integrations/appcues) - [Candu](https://www.accoil.com/product/integrations/candu) - [Beamer](https://www.accoil.com/product/integrations/beamer) - [Sprig](https://www.accoil.com/product/integrations/sprig) - [Ortto](https://www.accoil.com/product/integrations/ortto) - [Customer Io](https://www.accoil.com/product/integrations/customer-io) - [Openai](https://www.accoil.com/product/integrations/openai) - [Claude](https://www.accoil.com/product/integrations/claude) - [Services](https://www.accoil.com/services) - [About](https://www.accoil.com/about) - [Additional Terms](https://www.accoil.com/additional-terms) - [Contact](https://www.accoil.com/contact) - [Cookie Policy](https://www.accoil.com/cookie-policy) - [Pricing](https://www.accoil.com/pricing) - [Privacy](https://www.accoil.com/privacy) - [Terms](https://www.accoil.com/terms) - [Blog](https://www.accoil.com/blog) - [Customer Success Qualified Leads (CSQL): Your definitive guide to building pipeline with Customer Success](https://www.accoil.com/blog/customer-success-qualified-leads): Learn what CSQLs are, how to find them, and what to do once you find one. Turn your existing customers into your best growth channel. - [ChurnZero vs Accoil (2025): which customer success platform is best for small SaaS teams?](https://www.accoil.com/blog/churnzero-vs-accoil): Comparing ChurnZero and Accoil for B2B SaaS teams. Choose Accoil for fast setup and budget-friendly pricing, or ChurnZero for enterprise-grade workflows. - [Mixpanel vs Accoil (2025): The B2B SaaS Analytics Comparison You Need](https://www.accoil.com/blog/mixpanel-vs-accoil): Mixpanel grew up in B2C — great for product analytics, but account health is bolted on. Accoil was built for B2B SaaS. Many teams use both together. - [PostHog vs Accoil (2025): How B2B SaaS teams pick the right analytics tool](https://www.accoil.com/blog/posthog-vs-accoil): PostHog is analytics-first. Accoil is customer-health-first. Many teams pair them together for the best of both worlds. - [So what if the graph moves? How to read product engagement scores.](https://www.accoil.com/blog/product-engagement-graphs): Total engagement going up is great. But that number alone doesn't tell you what changed. Here's how to actually use your engagement data. - [Your SaaS activation rate is for so much more than trial accounts](https://www.accoil.com/blog/saas-activation-rate-more-than-trials): Most teams think activation is just for new trials. But activation happens at two levels and is an ongoing signal, not a box you tick once. - [How B2B SaaS teams pick the right analytics tool for customer success](https://www.accoil.com/blog/analytics-tool-for-customer-success): B2B SaaS teams want simplicity and account health visibility. Here's how to pick the right analytics tool based on the job you need done. - [Amplitude vs Accoil (2025): Which B2B SaaS Analytics Tool Fits Your Team?](https://www.accoil.com/blog/amplitude-vs-accoil): Amplitude is good for deep product analytics. Accoil is built for B2B SaaS customer health. Many teams run both together. Here's how to decide. - [June's Exit is Your Chance to Upgrade](https://www.accoil.com/blog/june-exit-is-your-chance-to-upgrade): With June going away on August 8, founders and team leads need a plan fast. Here's how to choose the right replacement based on the job you need done. - [June vs Accoil (2025): what June’s shutdown means for your team](https://www.accoil.com/blog/june-vs-accoil): June is officially closing. Here’s how Accoil compares — and how teams can migrate in under 72 hours. - [5 Things Your SaaS Sales Team Needs to Know About Product Engagement](https://www.accoil.com/blog/5-things-saas-sales-teams-needs-to-know-about-product-engagement): For any sales team to be successful in the new world of software, they need to pay attention to product engagement. Here are the five things your sales team needs. - [4 Product Qualified Lead Metrics That Help You Close More Deals](https://www.accoil.com/blog/pql-metrics-to-close-deals): PQLs are your sharpest insight into whether users are experiencing value. These four metrics show activation, speed, conversion, and how GTM teams can take action. - [What If Activation Isn't a Funnel at All?](https://www.accoil.com/blog/activation-not-a-funnel): Funnels assume a straight line. But Activation in SaaS is anything but. Learn why measuring activation by milestones instead of order gives you a more honest picture. - [Spot the Signal: A Smarter Way to Qualify Product-Led Leads](https://www.accoil.com/blog/spot-the-signal-product-led-leads): Product Qualified Leads (PQLs) reveal intent based on behavior, not assumptions. Learn how to qualify leads based on what truly matters—how users interact with the product. - [Customer Success Analytics: How Loom could use product data to grow even bigger](https://www.accoil.com/blog/customer-success-analytics-how-loom-could-use-product-data-to-grow-even-bigger): A practical example of how to use product analytics data to rescue slipping accounts, nurture power users, and time upsell offers perfectly. - [Why DIY analytics starts as a win, and ends as a full-time job no one asked for](https://www.accoil.com/blog/diy-analytics-starts-as-a-win-and-ends-as-a-full-time): What started as a 24-hour dashboard build becomes a full-time second job. Here's the real cost of DIY analytics and what to do instead. - [Why Customer Success Playbooks fail in a product-led model and what to do about it](https://www.accoil.com/blog/why-playbooks-fail-in-a-product-led-model): Playbooks force reps to follow a rigid process that doesn't match how customers use your product. Here's why signals work better than playbooks. - [Using your product engagement data to forecast churn](https://www.accoil.com/blog/churn-forecasting-with-product-engagement-data): Stopping churn is the most powerful lever for survival, recovery and growth. Learn how to build a churn forecast using your product engagement data. - [Top 5 Product Engagement Segments for Sales Teams](https://www.accoil.com/blog/top-5-product-engagement-segments-for-sales-teams): Part 1 of a 2-part series: These engagement segments help your Sales team focus on the trial accounts most likely to convert. - [The Why and the How of Account-Level Product Engagement](https://www.accoil.com/blog/the-why-and-the-how-of-account-level-product-engagement): You sell to teams, not lone users. Your business grows and shrinks by account. Here's why account-level product engagement matters and how to use it. - [The Three Phases of the SaaS Revenue Model (and How to Win at Each)](https://www.accoil.com/blog/three-phases-of-the-saas-revenue-model): Before SaaS, revenue was all about the initial deal. Now there are three key phases: Initial Sale, Retention, and Expansion. Here is how to win at each. - [The Three Eras of the Software Industry](https://www.accoil.com/blog/welcome-to-the-age-of-engagement): From the Era of Sales in the 1990s to the Era of Marketing in the 2000s, we have now entered the Era of Engagement. Product engagement is your top growth lever. - [The Seven SaaS Trial Leads You Need to Know for Revenue Forecasting](https://www.accoil.com/blog/the-seven-saas-trial-leads-you-need-to-know-for-saas-revenue-forecasting): If you run a B2B SaaS business, you need a reliable way to forecast revenue from trial accounts. Here are seven trial-lead types based on Activation, Engagement and Communication. - [The Right Way to Make Your Product Engagement Data Useful (Clue: Give it Context)](https://www.accoil.com/blog/how-to-make-your-product-engagement-data-useful-sherlock): Raw data is hard to act on. Learn how to give your product metrics the context they need with engagement scoring, just like credit scores rate borrowers. - [Product Qualified Leads (PQLs) are a Team Sport](https://www.accoil.com/blog/product-qualified-leads-is-a-team-sport): A solid PQL process needs Product, Marketing, Sales, and Customer Success working together. Here is who does what and why PQLs are a unifying KPI. - [It's Time to Start Talking about a Product Engagement Stack](https://www.accoil.com/blog/the-product-engagement-stack): The software business has entered the age of engagement. Here are five reasons why you need a product engagement stack and how to build one. - [Is Account-Based Product Engagement a Blind Spot in Your SaaS Business?](https://www.accoil.com/blog/why-account-based-product-engagement-key-for-saas-business): Most SaaS businesses are account-based. If you miss the account perspective, you could be creating a blind spot that limits your company's effectiveness. - [How to Track Trial Account Activation with Accoil](https://www.accoil.com/blog/how-to-track-trial-account-activation-for-saas): If your SaaS offers a free trial, the activation phase is critical. Here's how to track activation rate and why it matters for conversion. - [How to Improve the Sales CS Handoff](https://www.accoil.com/blog/how-to-improve-the-sales-cs-handoff): The Sales-to-CS handoff should be a simple account handover, but it often turns into broken telephone. Here's how to fix it. - [How to Identify Your Product Qualified Leads with Accoil](https://www.accoil.com/blog/how-to-identify-your-product-qualified-leads-with-sherlock): A PQL is a lead that qualifies itself by using your product. Here are the 5 things you need to identify and act on PQLs, and how Accoil helps. - [How to get your product data into your CRM](https://www.accoil.com/blog/how-to-get-your-product-data-into-your-crm): Getting product data into your CRM is one of the biggest operational challenges for a product-led SaaS business. Here is a system to solve it. - [How to Forecast Monthly Revenue in a Product-Led Growth World](https://www.accoil.com/blog/how-to-forecast-monthly-revenue-in-a-product-led-growth-world): With product-led growth, most conversions happen on their own. Learn how to use activation rate data to forecast your monthly net new MRR. - [How much, how often, how deep, and how far: The key product engagement metrics for SaaS](https://www.accoil.com/blog/how-much-how-often-how-deep-and-how-far-the-key-to-saas-product-engagement-metrics): Real engagement is multi-dimensional. Learn the four key questions and metrics you should track to understand how users truly engage with your product. - [How and Why to Score Your Product Engagement](https://www.accoil.com/blog/how-and-why-to-score-your-product-engagement): Product engagement is key to recurring SaaS revenue. Learn the four steps to creating a product engagement score that helps every part of your organization. - [Four Steps to Creating a Product Engagement Score](https://www.accoil.com/blog/how-to-score-product-engagement-for-saas-business): Your SaaS business lives or dies on how often customers use your product. Learn the four steps to creating an engagement score that gives every team real visibility. - [Building a Product Qualified Lead process for your Complex product](https://www.accoil.com/blog/building-a-product-qualified-lead-process-for-your-complex-product): Part 4 of our PQL series: Learn how to build a Product Qualified Lead process when your product requires technical setup, data access, or domain knowledge before users see value. - [Building a Product Qualified Lead process for your Intermediately Complex product](https://www.accoil.com/blog/building-a-product-qualified-lead-process-for-your-intermediately-complex-product): Part 3 of our PQL series: Learn how to build a Product Qualified Lead process when about 50% of users can reach first value on their own. - [Building a Product Qualified Lead process for your Simple Product](https://www.accoil.com/blog/simple-product-product-qualified-lead-process): Part 2 of our PQL series: Learn how to build a Product Qualified Lead process when most users can self-serve their way to first value. - [Product Qualified Leads (PQLs) Are Hiding in Your Data — Find Them!](https://www.accoil.com/blog/product-qualified-leads-pqls-are-hiding-in-your-data-find-them): Got a free trial or freemium plan? You need a clear way to spot leads based on how they use your product. Meet the product qualified lead (PQL). - [Best Practices for Creating Product Engagement Scores in Accoil](https://www.accoil.com/blog/best-practices-for-creating-product-engagement-scores-in-sherlock): Creating your engagement score is the first step in your Accoil journey. Here are tips and best practices based on common questions. - [Activation vs. Engagement: What's the difference?](https://www.accoil.com/blog/difference-between-activation-engagement): Activation tells you how far a user has come on their path to first value. Engagement shows how much they use your product over time. Here's how they differ. - [4 Product Engagement Metrics for a Winning Customer Success Operation](https://www.accoil.com/blog/4-product-engagement-metrics-for-a-winning-customer-success-operation): SaaS customers can't be successful with your product if they don't actually use it. Here are 4 core metrics your CS team should track to understand customer health. - [The story behind Accoil: A decade-long case of stubbornness](https://www.accoil.com/blog/what-does-accoil-mean): Every startup has a story. Some are wild, some are scrappy, and some—like ours—are just the result of sheer bloody-mindedness. - [Product Engagement is a Team Effort](https://www.accoil.com/blog/in-saas-who-owns-customer-engagement): Product engagement isn't the responsibility of just a single team. The most successful SaaS teams treat engagement as a shared metric powered by product analytics. - [10 Product Engagement Alerts Every SaaS Business Needs](https://www.accoil.com/blog/10-product-engagement-alerts-every-saas-business-needs-today): Product analytics isn't about staring at charts. It's about spotting signals you can act on. These 10 product signals help you catch what's working, what needs attention, and what's about to go quiet. ### Español - [Inicio](https://www.accoil.com/es) - [Activación e Incorporación](https://www.accoil.com/es/product/activation) - [Resúmenes e Insights de IA](https://www.accoil.com/es/product/ai-summaries) - [Acciones y Automatizaciones](https://www.accoil.com/es/product/automations) - [Predicción de Abandono](https://www.accoil.com/es/product/churn-prediction) - [Puntuaciones de Engagement](https://www.accoil.com/es/product/engagement-scores) - [Insights de Expansión](https://www.accoil.com/es/product/expansion-insights) - [Cómo funciona](https://www.accoil.com/es/product/how-it-works) - [Integraciones](https://www.accoil.com/es/product/integrations) - [Segmentación](https://www.accoil.com/es/product/segmentation) - [Feed de Señales](https://www.accoil.com/es/product/signals-feed) - [Hubspot](https://www.accoil.com/es/product/integrations/hubspot) - [Attio](https://www.accoil.com/es/product/integrations/attio) - [Salesforce](https://www.accoil.com/es/product/integrations/salesforce) - [Pipedrive](https://www.accoil.com/es/product/integrations/pipedrive) - [Intercom](https://www.accoil.com/es/product/integrations/intercom) - [Zendesk](https://www.accoil.com/es/product/integrations/zendesk) - [Jira Service Management](https://www.accoil.com/es/product/integrations/jira-service-management) - [Help Scout](https://www.accoil.com/es/product/integrations/help-scout) - [Freshdesk](https://www.accoil.com/es/product/integrations/freshdesk) - [Slack](https://www.accoil.com/es/product/integrations/slack) - [Microsoft Teams](https://www.accoil.com/es/product/integrations/microsoft-teams) - [Segment](https://www.accoil.com/es/product/integrations/segment) - [Posthog](https://www.accoil.com/es/product/integrations/posthog) - [Amplitude](https://www.accoil.com/es/product/integrations/amplitude) - [Rudderstack](https://www.accoil.com/es/product/integrations/rudderstack) - [Mixpanel](https://www.accoil.com/es/product/integrations/mixpanel) - [Http Api](https://www.accoil.com/es/product/integrations/http-api) - [Atlassian Marketplace](https://www.accoil.com/es/product/integrations/atlassian-marketplace) - [Userlist](https://www.accoil.com/es/product/integrations/userlist) - [Appcues](https://www.accoil.com/es/product/integrations/appcues) - [Candu](https://www.accoil.com/es/product/integrations/candu) - [Beamer](https://www.accoil.com/es/product/integrations/beamer) - [Sprig](https://www.accoil.com/es/product/integrations/sprig) - [Ortto](https://www.accoil.com/es/product/integrations/ortto) - [Customer Io](https://www.accoil.com/es/product/integrations/customer-io) - [Openai](https://www.accoil.com/es/product/integrations/openai) - [Claude](https://www.accoil.com/es/product/integrations/claude) - [Servicios](https://www.accoil.com/es/services) - [About](https://www.accoil.com/es/about) - [Additional Terms](https://www.accoil.com/es/additional-terms) - [Contact](https://www.accoil.com/es/contact) - [Cookie Policy](https://www.accoil.com/es/cookie-policy) - [Pricing](https://www.accoil.com/es/pricing) - [Privacy](https://www.accoil.com/es/privacy) - [Terms](https://www.accoil.com/es/terms) - [Blog](https://www.accoil.com/es/blog) - [Customer Success Qualified Leads (CSQL): Tu guía definitiva para generar pipeline con Customer Success](https://www.accoil.com/es/blog/customer-success-qualified-leads): Aprende qué son los CSQLs, cómo encontrarlos y qué hacer cuando los encuentres. Convierte a tus clientes existentes en tu mejor canal de crecimiento. - [ChurnZero vs Accoil (2025): ¿qué plataforma de customer success es mejor para equipos SaaS pequeños?](https://www.accoil.com/es/blog/churnzero-vs-accoil): Comparando ChurnZero y Accoil para equipos B2B SaaS. Elige Accoil para configuración rápida y precios accesibles, o ChurnZero para workflows de nivel enterprise. - [Mixpanel vs Accoil (2025): La comparación de analítica B2B SaaS que necesitas](https://www.accoil.com/es/blog/mixpanel-vs-accoil): Mixpanel creció en B2C — excelente para analítica de producto, pero la salud de cuentas está añadida. Accoil fue construido para B2B SaaS. Muchos equipos usan ambos juntos. - [PostHog vs Accoil (2025): Cómo los equipos B2B SaaS eligen la herramienta de análisis adecuada](https://www.accoil.com/es/blog/posthog-vs-accoil): PostHog es análisis-primero. Accoil es salud-del-cliente-primero. Muchos equipos los combinan para obtener lo mejor de ambos mundos. - [¿Y qué si el gráfico se mueve? Cómo leer las puntuaciones de compromiso de producto.](https://www.accoil.com/es/blog/product-engagement-graphs): El compromiso total aumentando es genial. Pero ese número solo no le dice qué cambió. Aquí está cómo usar realmente sus datos de compromiso. - [Su tasa de activación SaaS es para mucho más que cuentas de prueba](https://www.accoil.com/es/blog/saas-activation-rate-more-than-trials): La mayoría de los equipos piensan que la activación es solo para nuevas pruebas. Pero la activación ocurre en dos niveles y es una señal continua, no una casilla que marca una vez. - [Cómo los equipos B2B SaaS eligen la herramienta de análisis adecuada para éxito del cliente](https://www.accoil.com/es/blog/analytics-tool-for-customer-success): Los equipos B2B SaaS quieren simplicidad y visibilidad de la salud de cuenta. Aquí está cómo elegir la herramienta de análisis adecuada según el trabajo que necesita hacer. - [Amplitude vs Accoil (2025): ¿Qué herramienta de análisis B2B SaaS se ajusta a su equipo?](https://www.accoil.com/es/blog/amplitude-vs-accoil): Amplitude es bueno para análisis profundo de producto. Accoil está construido para salud del cliente B2B SaaS. Muchos equipos ejecutan ambos juntos. Aquí está cómo decidir. - [La salida de June es su oportunidad de actualizar](https://www.accoil.com/es/blog/june-exit-is-your-chance-to-upgrade): Con June desapareciendo el 8 de agosto, los fundadores y líderes de equipo necesitan un plan rápido. Aquí está cómo elegir el reemplazo adecuado basado en el trabajo que necesita hacer. - [June vs Accoil (2025): qué significa el cierre de June para su equipo](https://www.accoil.com/es/blog/june-vs-accoil): June está oficialmente cerrando. Aquí está cómo se compara Accoil — y cómo los equipos pueden migrar en menos de 72 horas. - [5 cosas que su equipo de ventas SaaS necesita saber sobre el compromiso de producto](https://www.accoil.com/es/blog/5-things-saas-sales-teams-needs-to-know-about-product-engagement): Para que cualquier equipo de ventas tenga éxito en el nuevo mundo del software, necesitan prestar atención al compromiso de producto. Aquí están las cinco cosas que su equipo de ventas necesita. - [4 métricas de leads calificados por producto que le ayudan a cerrar más tratos](https://www.accoil.com/es/blog/pql-metrics-to-close-deals): Los PQLs son su insight más agudo sobre si los usuarios están experimentando valor. Estas cuatro métricas muestran activación, velocidad, conversión y cómo los equipos GTM pueden tomar acción. - [¿Y si la Activación no es un embudo en absoluto?](https://www.accoil.com/es/blog/activation-not-a-funnel): Los embudos asumen una línea recta. Pero la Activación en SaaS es todo menos eso. Aprenda por qué medir la activación por hitos en lugar de orden le da una imagen más honesta. - [Detecte la señal: Una forma más inteligente de calificar leads guiados por producto](https://www.accoil.com/es/blog/spot-the-signal-product-led-leads): Los Leads Calificados por Producto (PQLs) revelan intención basada en comportamiento, no en suposiciones. Aprenda cómo calificar leads según lo que realmente importa: cómo los usuarios interactúan con el producto. - [Analítica de Customer Success: Cómo Loom podría usar datos de producto para crecer aún más](https://www.accoil.com/es/blog/customer-success-analytics-how-loom-could-use-product-data-to-grow-even-bigger): Un ejemplo práctico de cómo usar datos de analítica de producto para rescatar cuentas en declive, nutrir usuarios avanzados y programar ofertas de upsell perfectamente. - [Por qué la analítica DIY comienza como una victoria y termina como un trabajo de tiempo completo que nadie pidió](https://www.accoil.com/es/blog/diy-analytics-starts-as-a-win-and-ends-as-a-full-time): Lo que comenzó como la construcción de un dashboard de 24 horas se convierte en un segundo trabajo de tiempo completo. Aquí está el costo real de la analítica DIY y qué hacer en su lugar. - [Por qué los playbooks de Customer Success fallan en un modelo guiado por producto y qué hacer al respecto](https://www.accoil.com/es/blog/why-playbooks-fail-in-a-product-led-model): Los playbooks obligan a los representantes a seguir un proceso rígido que no coincide con cómo los clientes usan su producto. Aquí está por qué las señales funcionan mejor que los playbooks. - [Usar sus datos de engagement de producto para pronosticar churn](https://www.accoil.com/es/blog/churn-forecasting-with-product-engagement-data): Detener el churn es la palanca más poderosa para supervivencia, recuperación y crecimiento. Aprenda cómo construir un pronóstico de churn usando sus datos de engagement de producto. - [Los 5 segmentos principales de engagement de producto para equipos de ventas](https://www.accoil.com/es/blog/top-5-product-engagement-segments-for-sales-teams): Parte 1 de una serie de 2 partes: Estos segmentos de engagement ayudan a su equipo de ventas a enfocarse en las cuentas de prueba con más probabilidades de convertir. - [El por qué y el cómo del engagement de producto a nivel de cuenta](https://www.accoil.com/es/blog/the-why-and-the-how-of-account-level-product-engagement): Usted vende a equipos, no a usuarios solitarios. Su negocio crece y se reduce por cuenta. Aquí está por qué el engagement de producto a nivel de cuenta importa y cómo usarlo. - [Las tres fases del modelo de ingresos SaaS (y cómo ganar en cada una)](https://www.accoil.com/es/blog/three-phases-of-the-saas-revenue-model): Antes de SaaS, los ingresos se trataban solo del trato inicial. Ahora hay tres fases clave: Venta inicial, Retención y Expansión. Aquí está cómo ganar en cada una. - [Las tres eras de la industria del software](https://www.accoil.com/es/blog/welcome-to-the-age-of-engagement): Desde la Era de Ventas en los 1990s hasta la Era de Marketing en los 2000s, ahora hemos entrado en la Era del Engagement. El engagement de producto es su palanca de crecimiento principal. - [Los siete leads de prueba SaaS que necesita conocer para pronóstico de ingresos](https://www.accoil.com/es/blog/the-seven-saas-trial-leads-you-need-to-know-for-saas-revenue-forecasting): Si gestiona un negocio B2B SaaS, necesita una forma confiable de pronosticar ingresos de cuentas de prueba. Aquí hay siete tipos de leads de prueba basados en Activación, Engagement y Comunicación. - [La forma correcta de hacer útiles sus datos de interacción con el producto (Pista: Darles contexto)](https://www.accoil.com/es/blog/how-to-make-your-product-engagement-data-useful-sherlock): Los datos en bruto son difíciles de aprovechar. Aprenda cómo dar a sus métricas de producto el contexto que necesitan con puntuación de interacción, tal como los puntajes de crédito califican a los prestatarios. - [Los leads calificados por producto (PQLs) son un deporte de equipo](https://www.accoil.com/es/blog/product-qualified-leads-is-a-team-sport): Un proceso sólido de PQL necesita a Producto, Marketing, Ventas y Éxito del Cliente trabajando juntos. Aquí está quién hace qué y por qué los PQLs son un KPI unificador. - [Es hora de empezar a hablar de un stack de interacción con el producto](https://www.accoil.com/es/blog/the-product-engagement-stack): El negocio de software ha entrado en la era de la interacción. Aquí hay cinco razones por las que necesita un stack de interacción con el producto y cómo construir uno. - [¿Es la interacción con el producto basada en cuentas un punto ciego en su negocio SaaS?](https://www.accoil.com/es/blog/why-account-based-product-engagement-key-for-saas-business): La mayoría de los negocios SaaS se basan en cuentas. Si pierde la perspectiva de cuenta, podría estar creando un punto ciego que limita la efectividad de su empresa. - [Cómo rastrear la activación de cuentas de prueba con Accoil](https://www.accoil.com/es/blog/how-to-track-trial-account-activation-for-saas): Si su SaaS ofrece una prueba gratuita, la fase de activación es crítica. Aquí está cómo rastrear la tasa de activación y por qué importa para la conversión. - [Cómo mejorar el traspaso de Ventas a CS](https://www.accoil.com/es/blog/how-to-improve-the-sales-cs-handoff): El traspaso de Ventas a CS debería ser una simple entrega de cuenta, pero a menudo se convierte en teléfono descompuesto. Aquí está cómo arreglarlo. - [Cómo identificar sus leads calificados por producto con Accoil](https://www.accoil.com/es/blog/how-to-identify-your-product-qualified-leads-with-sherlock): Un PQL es un lead que se califica a sí mismo usando su producto. Aquí están las 5 cosas que necesita para identificar y actuar sobre PQLs, y cómo ayuda Accoil. - [Cómo llevar sus datos de producto a su CRM](https://www.accoil.com/es/blog/how-to-get-your-product-data-into-your-crm): Llevar datos de producto a su CRM es uno de los mayores desafíos operacionales para un negocio SaaS liderado por producto. Aquí hay un sistema para resolverlo. - [Cómo pronosticar ingresos mensuales en un mundo de crecimiento liderado por producto](https://www.accoil.com/es/blog/how-to-forecast-monthly-revenue-in-a-product-led-growth-world): Con el crecimiento liderado por producto, la mayoría de las conversiones ocurren por sí solas. Aprenda cómo usar datos de tasa de activación para pronosticar su MRR neto nuevo mensual. - [Cuánto, con qué frecuencia, qué tan profundo y qué tan lejos: Las métricas clave de interacción con el producto para SaaS](https://www.accoil.com/es/blog/how-much-how-often-how-deep-and-how-far-the-key-to-saas-product-engagement-metrics): La interacción real es multidimensional. Aprenda las cuatro preguntas clave y métricas que debería rastrear para entender cómo los usuarios realmente interactúan con su producto. - [Cómo y por qué calificar el engagement de su producto](https://www.accoil.com/es/blog/how-and-why-to-score-your-product-engagement): El engagement del producto es clave para los ingresos recurrentes de SaaS. Aprenda los cuatro pasos para crear un puntaje de engagement que ayude a cada parte de su organización. - [Cuatro pasos para crear un puntaje de engagement del producto](https://www.accoil.com/es/blog/how-to-score-product-engagement-for-saas-business): Su negocio SaaS vive o muere según la frecuencia con la que los clientes usan su producto. Aprenda los cuatro pasos para crear un puntaje de engagement que brinde visibilidad real a cada equipo. - [Construyendo un proceso de Product Qualified Lead para su producto Complejo](https://www.accoil.com/es/blog/building-a-product-qualified-lead-process-for-your-complex-product): Parte 4 de nuestra serie sobre PQL: Aprenda cómo construir un proceso de Product Qualified Lead cuando su producto requiere configuración técnica, acceso a datos o conocimiento del dominio antes de que los usuarios vean valor. - [Construyendo un proceso de Product Qualified Lead para su producto Moderadamente Complejo](https://www.accoil.com/es/blog/building-a-product-qualified-lead-process-for-your-intermediately-complex-product): Parte 3 de nuestra serie sobre PQL: Aprenda cómo construir un proceso de Product Qualified Lead cuando aproximadamente el 50% de los usuarios pueden alcanzar el primer valor por sí mismos. - [Construyendo un proceso de Product Qualified Lead para su Producto Simple](https://www.accoil.com/es/blog/simple-product-product-qualified-lead-process): Parte 2 de nuestra serie sobre PQL: Aprenda cómo construir un proceso de Product Qualified Lead cuando la mayoría de los usuarios pueden autoservirse su camino al primer valor. - [Los Product Qualified Leads (PQLs) se esconden en sus datos — ¡Encuéntrelos!](https://www.accoil.com/es/blog/product-qualified-leads-pqls-are-hiding-in-your-data-find-them): ¿Tiene una prueba gratuita o plan freemium? Necesita una forma clara de detectar leads basándose en cómo usan su producto. Conozca el product qualified lead (PQL). - [Mejores prácticas para crear puntajes de engagement del producto en Accoil](https://www.accoil.com/es/blog/best-practices-for-creating-product-engagement-scores-in-sherlock): Crear su puntaje de engagement es el primer paso en su viaje con Accoil. Aquí hay consejos y mejores prácticas basados en preguntas comunes. - [Activación vs. Engagement: ¿Cuál es la diferencia?](https://www.accoil.com/es/blog/difference-between-activation-engagement): La Activación le dice qué tan lejos ha llegado un usuario en su camino al primer valor. El Engagement muestra cuánto usan su producto a lo largo del tiempo. Así es como difieren. - [4 métricas de engagement del producto para una operación ganadora de Customer Success](https://www.accoil.com/es/blog/4-product-engagement-metrics-for-a-winning-customer-success-operation): Los clientes SaaS no pueden tener éxito con su producto si no lo usan realmente. Aquí hay 4 métricas principales que su equipo de CS debe rastrear para comprender la salud del cliente. - [La historia detrás de Accoil: Una década de terquedad](https://www.accoil.com/es/blog/what-does-accoil-mean): Cada startup tiene una historia. Algunas son salvajes, algunas son ingeniosas, y algunas—como la nuestra—son simplemente el resultado de pura obstinación. - [El engagement del producto es un esfuerzo de equipo](https://www.accoil.com/es/blog/in-saas-who-owns-customer-engagement): El engagement del producto no es responsabilidad de un solo equipo. Los equipos SaaS más exitosos tratan el engagement como una métrica compartida impulsada por analítica de producto. - [10 alertas de engagement del producto que todo negocio SaaS necesita](https://www.accoil.com/es/blog/10-product-engagement-alerts-every-saas-business-needs-today): La analítica de producto no se trata de mirar gráficos. Se trata de detectar señales sobre las que puede actuar. Estas 10 señales de producto le ayudan a capturar lo que está funcionando, lo que necesita atención y lo que está a punto de quedarse en silencio. ### Deutsch - [Inicio](https://www.accoil.com/de) - [Aktivierung & Onboarding](https://www.accoil.com/de/product/activation) - [KI-Zusammenfassungen & Insights](https://www.accoil.com/de/product/ai-summaries) - [Aktionen & Automatisierungen](https://www.accoil.com/de/product/automations) - [Abwanderungsvorhersage](https://www.accoil.com/de/product/churn-prediction) - [Engagement-Scores](https://www.accoil.com/de/product/engagement-scores) - [Expansion Insights](https://www.accoil.com/de/product/expansion-insights) - [So funktioniert's](https://www.accoil.com/de/product/how-it-works) - [Integrationen](https://www.accoil.com/de/product/integrations) - [Segmentierung](https://www.accoil.com/de/product/segmentation) - [Signals Feed](https://www.accoil.com/de/product/signals-feed) - [Hubspot](https://www.accoil.com/de/product/integrations/hubspot) - [Attio](https://www.accoil.com/de/product/integrations/attio) - [Salesforce](https://www.accoil.com/de/product/integrations/salesforce) - [Pipedrive](https://www.accoil.com/de/product/integrations/pipedrive) - [Intercom](https://www.accoil.com/de/product/integrations/intercom) - [Zendesk](https://www.accoil.com/de/product/integrations/zendesk) - [Jira Service Management](https://www.accoil.com/de/product/integrations/jira-service-management) - [Help Scout](https://www.accoil.com/de/product/integrations/help-scout) - [Freshdesk](https://www.accoil.com/de/product/integrations/freshdesk) - [Slack](https://www.accoil.com/de/product/integrations/slack) - [Microsoft Teams](https://www.accoil.com/de/product/integrations/microsoft-teams) - [Segment](https://www.accoil.com/de/product/integrations/segment) - [Posthog](https://www.accoil.com/de/product/integrations/posthog) - [Amplitude](https://www.accoil.com/de/product/integrations/amplitude) - [Rudderstack](https://www.accoil.com/de/product/integrations/rudderstack) - [Mixpanel](https://www.accoil.com/de/product/integrations/mixpanel) - [Http Api](https://www.accoil.com/de/product/integrations/http-api) - [Atlassian Marketplace](https://www.accoil.com/de/product/integrations/atlassian-marketplace) - [Userlist](https://www.accoil.com/de/product/integrations/userlist) - [Appcues](https://www.accoil.com/de/product/integrations/appcues) - [Candu](https://www.accoil.com/de/product/integrations/candu) - [Beamer](https://www.accoil.com/de/product/integrations/beamer) - [Sprig](https://www.accoil.com/de/product/integrations/sprig) - [Ortto](https://www.accoil.com/de/product/integrations/ortto) - [Customer Io](https://www.accoil.com/de/product/integrations/customer-io) - [Openai](https://www.accoil.com/de/product/integrations/openai) - [Claude](https://www.accoil.com/de/product/integrations/claude) - [Dienstleistungen](https://www.accoil.com/de/services) - [About](https://www.accoil.com/de/about) - [Additional Terms](https://www.accoil.com/de/additional-terms) - [Contact](https://www.accoil.com/de/contact) - [Cookie Policy](https://www.accoil.com/de/cookie-policy) - [Pricing](https://www.accoil.com/de/pricing) - [Privacy](https://www.accoil.com/de/privacy) - [Terms](https://www.accoil.com/de/terms) - [Blog](https://www.accoil.com/de/blog) - [Customer Success Qualified Leads (CSQL): Ihr definitiver Leitfaden zum Pipeline-Aufbau mit Customer Success](https://www.accoil.com/de/blog/customer-success-qualified-leads): Erfahren Sie, was CSQLs sind, wie Sie sie finden und was Sie tun sollten, wenn Sie einen gefunden haben. Verwandeln Sie Ihre bestehenden Kunden in Ihren besten Wachstumskanal. - [ChurnZero vs Accoil (2025): Welche Customer Success Plattform ist die beste für kleine SaaS-Teams?](https://www.accoil.com/de/blog/churnzero-vs-accoil): ChurnZero und Accoil im Vergleich für B2B SaaS-Teams. Wählen Sie Accoil für schnelle Einrichtung und budgetfreundliche Preise, oder ChurnZero für Enterprise-Workflows. - [Mixpanel vs Accoil (2025): Der B2B SaaS Analytics-Vergleich, den Sie brauchen](https://www.accoil.com/de/blog/mixpanel-vs-accoil): Mixpanel ist im B2C-Bereich gewachsen — großartig für Produktanalytik, aber Account-Gesundheit ist angebaut. Accoil wurde für B2B SaaS gebaut. Viele Teams nutzen beide zusammen. - [PostHog vs Accoil (2025): Wie B2B-SaaS-Teams das richtige Analytics-Tool wählen](https://www.accoil.com/de/blog/posthog-vs-accoil): PostHog ist Analyse-fokussiert. Accoil ist Customer-Health-fokussiert. Viele Teams kombinieren beide für das Beste aus beiden Welten. - [Was bringt es, wenn sich der Graph bewegt? Wie man Product Engagement Scores liest.](https://www.accoil.com/de/blog/product-engagement-graphs): Steigendes Gesamt-Engagement ist großartig. Aber diese Zahl allein sagt Ihnen nicht, was sich geändert hat. So nutzen Sie Ihre Engagement-Daten wirklich. - [Ihre SaaS-Aktivierungsrate ist für so viel mehr als nur Testkonten da](https://www.accoil.com/de/blog/saas-activation-rate-more-than-trials): Die meisten Teams denken, Aktivierung sei nur für neue Testversionen. Aber Aktivierung findet auf zwei Ebenen statt und ist ein fortlaufendes Signal, kein Kästchen, das man einmal abhakt. - [Wie B2B-SaaS-Teams das richtige Analytics-Tool für Customer Success wählen](https://www.accoil.com/de/blog/analytics-tool-for-customer-success): B2B-SaaS-Teams wünschen sich Einfachheit und Sichtbarkeit der Kontogesundheit. So wählen Sie das richtige Analytics-Tool basierend auf dem Job aus, den Sie erledigen müssen. - [Amplitude vs Accoil (2025): Welches B2B SaaS Analytics Tool passt zu Ihrem Team?](https://www.accoil.com/de/blog/amplitude-vs-accoil): Amplitude ist gut für tiefgehende Produktanalyse. Accoil ist für B2B SaaS Customer Health gebaut. Viele Teams nutzen beide zusammen. So entscheiden Sie. - [Junes Ende ist Ihre Chance zum Upgrade](https://www.accoil.com/de/blog/june-exit-is-your-chance-to-upgrade): Da June am 8. August verschwindet, brauchen Gründer und Teamleiter schnell einen Plan. So wählen Sie den richtigen Ersatz basierend auf dem Auftrag, den Sie erledigen müssen. - [June vs Accoil (2025): Was Junes Schließung für Ihr Team bedeutet](https://www.accoil.com/de/blog/june-vs-accoil): June schließt offiziell. Hier ist ein Vergleich mit Accoil – und wie Teams in unter 72 Stunden migrieren können. - [5 Dinge, die Ihr SaaS-Vertriebsteam über Produktengagement wissen muss](https://www.accoil.com/de/blog/5-things-saas-sales-teams-needs-to-know-about-product-engagement): Damit ein Vertriebsteam in der neuen Welt der Software erfolgreich sein kann, muss es auf Produktengagement achten. Hier sind die fünf Dinge, die Ihr Vertriebsteam braucht. - [4 Product Qualified Lead Metriken, die Ihnen helfen, mehr Deals abzuschließen](https://www.accoil.com/de/blog/pql-metrics-to-close-deals): PQLs sind Ihr schärfster Einblick, ob Benutzer Wert erfahren. Diese vier Metriken zeigen Aktivierung, Geschwindigkeit, Conversion und wie GTM-Teams handeln können. - [Was, wenn Aktivierung überhaupt kein Funnel ist?](https://www.accoil.com/de/blog/activation-not-a-funnel): Funnels gehen von einer geraden Linie aus. Aber Aktivierung in SaaS ist alles andere als das. Erfahren Sie, warum die Messung der Aktivierung nach Meilensteinen statt nach Reihenfolge Ihnen ein ehrlicheres Bild gibt. - [Das Signal erkennen: Ein intelligenterer Weg zur Qualifizierung Product-Led Leads](https://www.accoil.com/de/blog/spot-the-signal-product-led-leads): Product Qualified Leads (PQLs) offenbaren Absichten basierend auf Verhalten, nicht auf Annahmen. Erfahren Sie, wie Sie Leads basierend auf dem qualifizieren, was wirklich zählt – wie Benutzer mit dem Produkt interagieren. - [Customer Success Analytics: Wie Loom Produktdaten nutzen könnte, um noch größer zu wachsen](https://www.accoil.com/de/blog/customer-success-analytics-how-loom-could-use-product-data-to-grow-even-bigger): Ein praktisches Beispiel, wie Produktanalysedaten verwendet werden können, um abrutschen Konten zu retten, Power-User zu pflegen und Upsell-Angebote perfekt zu timen. - [Warum DIY-Analytics als Gewinn beginnt und als Vollzeitjob endet, den niemand wollte](https://www.accoil.com/de/blog/diy-analytics-starts-as-a-win-and-ends-as-a-full-time): Was als 24-Stunden-Dashboard-Build begann, wird zu einem Vollzeit-Zweitjob. Hier sind die echten Kosten von DIY-Analytics und was Sie stattdessen tun sollten. - [Warum Customer Success Playbooks in einem produkt-geführten Modell scheitern und was Sie dagegen tun können](https://www.accoil.com/de/blog/why-playbooks-fail-in-a-product-led-model): Playbooks zwingen Mitarbeiter, einem starren Prozess zu folgen, der nicht damit übereinstimmt, wie Kunden Ihr Produkt nutzen. Deshalb funktionieren Signale besser als Playbooks. - [Nutzung Ihrer Product-Engagement-Daten zur Churn-Prognose](https://www.accoil.com/de/blog/churn-forecasting-with-product-engagement-data): Churn zu stoppen ist der mächtigste Hebel für Überleben, Erholung und Wachstum. Lernen Sie, wie Sie eine Churn-Prognose mit Ihren Product-Engagement-Daten erstellen. - [Top 5 Produktengagement-Segmente für Vertriebsteams](https://www.accoil.com/de/blog/top-5-product-engagement-segments-for-sales-teams): Teil 1 einer zweiteiligen Serie: Diese Engagement-Segmente helfen Ihrem Vertriebsteam, sich auf die Trial-Accounts zu konzentrieren, die am wahrscheinlichsten konvertieren. - [Das Warum und das Wie von Account-Level Product Engagement](https://www.accoil.com/de/blog/the-why-and-the-how-of-account-level-product-engagement): Sie verkaufen an Teams, nicht an einzelne Nutzer. Ihr Geschäft wächst und schrumpft nach Konto. Hier ist, warum Account-Level Product Engagement wichtig ist und wie Sie es nutzen. - [Die drei Phasen des SaaS-Umsatzmodells (und wie Sie in jeder Phase gewinnen)](https://www.accoil.com/de/blog/three-phases-of-the-saas-revenue-model): Vor SaaS drehte sich beim Umsatz alles um den ersten Deal. Jetzt gibt es drei Schlüsselphasen: Erstverkauf, Bindung und Expansion. So gewinnen Sie in jeder Phase. - [Die drei Ären der Softwareindustrie](https://www.accoil.com/de/blog/welcome-to-the-age-of-engagement): Von der Ära des Vertriebs in den 1990er Jahren über die Ära des Marketings in den 2000er Jahren sind wir nun in die Ära des Engagements eingetreten. Produktengagement ist Ihr wichtigster Wachstumshebel. - [Die sieben SaaS-Test-Leads, die Sie für Revenue Forecasting kennen müssen](https://www.accoil.com/de/blog/the-seven-saas-trial-leads-you-need-to-know-for-saas-revenue-forecasting): Wenn Sie ein B2B SaaS-Geschäft betreiben, brauchen Sie eine zuverlässige Methode, um Umsatz aus Testkonten zu prognostizieren. Hier sind sieben Test-Lead-Typen basierend auf Aktivierung, Engagement und Kommunikation. - [Der richtige Weg, Ihre Produkt-Engagement-Daten nützlich zu machen (Hinweis: Geben Sie ihnen Kontext)](https://www.accoil.com/de/blog/how-to-make-your-product-engagement-data-useful-sherlock): Rohdaten sind schwer umsetzbar. Erfahren Sie, wie Sie Ihren Produktmetriken den Kontext geben, den sie benötigen, mit Engagement-Scoring, genau wie Kredit-Scores Kreditnehmer bewerten. - [Product Qualified Leads (PQLs) sind Teamarbeit](https://www.accoil.com/de/blog/product-qualified-leads-is-a-team-sport): Ein solider PQL-Prozess braucht Product, Marketing, Sales und Customer Success, die zusammenarbeiten. Hier ist, wer was macht und warum PQLs ein vereinender KPI sind. - [Es ist Zeit, über einen Product Engagement Stack zu sprechen](https://www.accoil.com/de/blog/the-product-engagement-stack): Das Software-Geschäft ist im Zeitalter des Engagements angekommen. Hier sind fünf Gründe, warum Sie einen Product Engagement Stack brauchen und wie Sie einen aufbauen. - [Ist Account-basiertes Produktengagement ein blinder Fleck in Ihrem SaaS-Geschäft?](https://www.accoil.com/de/blog/why-account-based-product-engagement-key-for-saas-business): Die meisten SaaS-Geschäfte sind Account-basiert. Wenn Sie die Account-Perspektive verpassen, könnten Sie einen blinden Fleck schaffen, der die Effektivität Ihres Unternehmens einschränkt. - [So tracken Sie die Aktivierung von Testkonten mit Accoil](https://www.accoil.com/de/blog/how-to-track-trial-account-activation-for-saas): Wenn Ihr SaaS eine kostenlose Testversion anbietet, ist die Aktivierungsphase entscheidend. So tracken Sie die Aktivierungsrate und warum sie für die Konversion wichtig ist. - [Wie Sie die Sales-CS-Übergabe verbessern](https://www.accoil.com/de/blog/how-to-improve-the-sales-cs-handoff): Die Sales-zu-CS-Übergabe sollte eine einfache Account-Übergabe sein, aber sie wird oft zu stiller Post. So beheben Sie es. - [Wie Sie Ihre Product Qualified Leads mit Accoil identifizieren](https://www.accoil.com/de/blog/how-to-identify-your-product-qualified-leads-with-sherlock): Ein PQL ist ein Lead, der sich selbst durch die Nutzung Ihres Produkts qualifiziert. Hier sind die 5 Dinge, die Sie benötigen, um PQLs zu identifizieren und darauf zu reagieren, und wie Accoil hilft. - [Wie Sie Ihre Produktdaten in Ihr CRM bekommen](https://www.accoil.com/de/blog/how-to-get-your-product-data-into-your-crm): Produktdaten ins CRM zu bringen, ist eine der größten operativen Herausforderungen für ein Product-Led SaaS-Unternehmen. Hier ist ein System, um es zu lösen. - [Wie man monatliche Umsätze in einer Product-Led Growth-Welt prognostiziert](https://www.accoil.com/de/blog/how-to-forecast-monthly-revenue-in-a-product-led-growth-world): Bei Product-Led Growth erfolgen die meisten Conversions von selbst. Erfahren Sie, wie Sie Aktivierungsraten-Daten nutzen, um Ihre monatlichen Net New MRR zu prognostizieren. - [Wie viel, wie oft, wie tief und wie weit: Die wichtigsten Produkt-Engagement-Metriken für SaaS](https://www.accoil.com/de/blog/how-much-how-often-how-deep-and-how-far-the-key-to-saas-product-engagement-metrics): Echtes Engagement ist mehrdimensional. Lernen Sie die vier Schlüsselfragen und Metriken kennen, die Sie verfolgen sollten, um zu verstehen, wie Nutzer wirklich mit Ihrem Produkt interagieren. - [Wie und warum Sie Ihr Produkt-Engagement bewerten sollten](https://www.accoil.com/de/blog/how-and-why-to-score-your-product-engagement): Produkt-Engagement ist der Schlüssel zu wiederkehrenden SaaS-Umsätzen. Erfahren Sie die vier Schritte zur Erstellung eines Produkt-Engagement-Scores, der jedem Teil Ihrer Organisation hilft. - [Vier Schritte zur Erstellung eines Product Engagement Scores](https://www.accoil.com/de/blog/how-to-score-product-engagement-for-saas-business): Ihr SaaS-Unternehmen lebt oder stirbt danach, wie oft Kunden Ihr Produkt nutzen. Lernen Sie die vier Schritte zur Erstellung eines Engagement-Scores, der jedem Team echte Sichtbarkeit gibt. - [Aufbau eines Product Qualified Lead Prozesses für Ihr komplexes Produkt](https://www.accoil.com/de/blog/building-a-product-qualified-lead-process-for-your-complex-product): Teil 4 unserer PQL-Serie: Lernen Sie, wie Sie einen Product Qualified Lead Prozess aufbauen, wenn Ihr Produkt technisches Setup, Datenzugriff oder Domain-Wissen erfordert, bevor Nutzer Wert sehen. - [Aufbau eines Product Qualified Lead Prozesses für Ihr mittel-komplexes Produkt](https://www.accoil.com/de/blog/building-a-product-qualified-lead-process-for-your-intermediately-complex-product): Teil 3 unserer PQL-Serie: Lernen Sie, wie Sie einen Product Qualified Lead Prozess aufbauen, wenn etwa 50% der Nutzer den ersten Wert allein erreichen können. - [Aufbau eines Product Qualified Lead Prozesses für Ihr einfaches Produkt](https://www.accoil.com/de/blog/simple-product-product-qualified-lead-process): Teil 2 unserer PQL-Serie: Lernen Sie, wie Sie einen Product Qualified Lead Prozess aufbauen, wenn die meisten Nutzer sich selbst zum ersten Mehrwert führen können. - [Product Qualified Leads (PQLs) verstecken sich in Ihren Daten — Finden Sie sie!](https://www.accoil.com/de/blog/product-qualified-leads-pqls-are-hiding-in-your-data-find-them): Haben Sie eine kostenlose Testversion oder einen Freemium-Plan? Sie brauchen eine klare Methode, um Leads basierend darauf zu erkennen, wie sie Ihr Produkt nutzen. Lernen Sie den Product Qualified Lead (PQL) kennen. - [Best Practices für die Erstellung von Product Engagement Scores in Accoil](https://www.accoil.com/de/blog/best-practices-for-creating-product-engagement-scores-in-sherlock): Die Erstellung Ihres Engagement Scores ist der erste Schritt in Ihrer Accoil-Reise. Hier sind Tipps und Best Practices basierend auf häufigen Fragen. - [Aktivierung vs. Engagement: Was ist der Unterschied?](https://www.accoil.com/de/blog/difference-between-activation-engagement): Aktivierung sagt Ihnen, wie weit ein Nutzer auf seinem Weg zum ersten Wert gekommen ist. Engagement zeigt, wie viel sie Ihr Produkt im Laufe der Zeit nutzen. Hier ist, wie sie sich unterscheiden. - [4 Product-Engagement-Metriken für eine erfolgreiche Customer Success Operation](https://www.accoil.com/de/blog/4-product-engagement-metrics-for-a-winning-customer-success-operation): SaaS-Kunden können mit Ihrem Produkt nicht erfolgreich sein, wenn sie es nicht tatsächlich nutzen. Hier sind 4 Kernmetriken, die Ihr CS-Team verfolgen sollte, um die Kundengesundheit zu verstehen. - [Die Geschichte hinter Accoil: Ein jahrzehntelanger Fall von Sturheit](https://www.accoil.com/de/blog/what-does-accoil-mean): Jedes Startup hat eine Geschichte. Manche sind wild, manche sind improvisiert, und manche – wie unsere – sind einfach das Ergebnis von schierem Starrsinn. - [Product Engagement ist Teamarbeit](https://www.accoil.com/de/blog/in-saas-who-owns-customer-engagement): Product Engagement liegt nicht in der Verantwortung nur eines Teams. Die erfolgreichsten SaaS-Teams behandeln Engagement als gemeinsame Metrik, die durch Product Analytics gesteuert wird. - [10 Product-Engagement-Alerts, die jedes SaaS-Unternehmen heute braucht](https://www.accoil.com/de/blog/10-product-engagement-alerts-every-saas-business-needs-today): Bei Produktanalysen geht es nicht ums Starren auf Diagramme. Es geht darum, Signale zu erkennen, auf die Sie reagieren können. Diese 10 Produktsignale helfen Ihnen zu erkennen, was funktioniert, was Aufmerksamkeit braucht und was kurz davor ist, still zu werden. ### Français - [Inicio](https://www.accoil.com/fr) - [Activation & Intégration](https://www.accoil.com/fr/product/activation) - [Résumés & Insights IA](https://www.accoil.com/fr/product/ai-summaries) - [Actions & Automatisations](https://www.accoil.com/fr/product/automations) - [Prédiction de churn](https://www.accoil.com/fr/product/churn-prediction) - [Scores d'engagement](https://www.accoil.com/fr/product/engagement-scores) - [Insights d'expansion](https://www.accoil.com/fr/product/expansion-insights) - [Comment ça marche](https://www.accoil.com/fr/product/how-it-works) - [Intégrations](https://www.accoil.com/fr/product/integrations) - [Segmentation](https://www.accoil.com/fr/product/segmentation) - [Flux de signaux](https://www.accoil.com/fr/product/signals-feed) - [Hubspot](https://www.accoil.com/fr/product/integrations/hubspot) - [Attio](https://www.accoil.com/fr/product/integrations/attio) - [Salesforce](https://www.accoil.com/fr/product/integrations/salesforce) - [Pipedrive](https://www.accoil.com/fr/product/integrations/pipedrive) - [Intercom](https://www.accoil.com/fr/product/integrations/intercom) - [Zendesk](https://www.accoil.com/fr/product/integrations/zendesk) - [Jira Service Management](https://www.accoil.com/fr/product/integrations/jira-service-management) - [Help Scout](https://www.accoil.com/fr/product/integrations/help-scout) - [Freshdesk](https://www.accoil.com/fr/product/integrations/freshdesk) - [Slack](https://www.accoil.com/fr/product/integrations/slack) - [Microsoft Teams](https://www.accoil.com/fr/product/integrations/microsoft-teams) - [Segment](https://www.accoil.com/fr/product/integrations/segment) - [Posthog](https://www.accoil.com/fr/product/integrations/posthog) - [Amplitude](https://www.accoil.com/fr/product/integrations/amplitude) - [Rudderstack](https://www.accoil.com/fr/product/integrations/rudderstack) - [Mixpanel](https://www.accoil.com/fr/product/integrations/mixpanel) - [Http Api](https://www.accoil.com/fr/product/integrations/http-api) - [Atlassian Marketplace](https://www.accoil.com/fr/product/integrations/atlassian-marketplace) - [Userlist](https://www.accoil.com/fr/product/integrations/userlist) - [Appcues](https://www.accoil.com/fr/product/integrations/appcues) - [Candu](https://www.accoil.com/fr/product/integrations/candu) - [Beamer](https://www.accoil.com/fr/product/integrations/beamer) - [Sprig](https://www.accoil.com/fr/product/integrations/sprig) - [Ortto](https://www.accoil.com/fr/product/integrations/ortto) - [Customer Io](https://www.accoil.com/fr/product/integrations/customer-io) - [Openai](https://www.accoil.com/fr/product/integrations/openai) - [Claude](https://www.accoil.com/fr/product/integrations/claude) - [Services](https://www.accoil.com/fr/services) - [About](https://www.accoil.com/fr/about) - [Additional Terms](https://www.accoil.com/fr/additional-terms) - [Contact](https://www.accoil.com/fr/contact) - [Cookie Policy](https://www.accoil.com/fr/cookie-policy) - [Pricing](https://www.accoil.com/fr/pricing) - [Privacy](https://www.accoil.com/fr/privacy) - [Terms](https://www.accoil.com/fr/terms) - [Blog](https://www.accoil.com/fr/blog) - [Customer Success Qualified Leads (CSQL) : Votre guide définitif pour créer un pipeline avec le Customer Success](https://www.accoil.com/fr/blog/customer-success-qualified-leads): Découvrez ce que sont les CSQL, comment les trouver et quoi faire une fois que vous en trouvez un. Transformez vos clients existants en votre meilleur canal de croissance. - [ChurnZero vs Accoil (2025) : quelle plateforme de Customer Success est la meilleure pour les petites équipes SaaS ?](https://www.accoil.com/fr/blog/churnzero-vs-accoil): Comparaison entre ChurnZero et Accoil pour les équipes B2B SaaS. Choisissez Accoil pour une configuration rapide et des prix abordables, ou ChurnZero pour des workflows de niveau entreprise. - [Mixpanel vs Accoil (2025) : La comparaison d'analyse B2B SaaS dont vous avez besoin](https://www.accoil.com/fr/blog/mixpanel-vs-accoil): Mixpanel a grandi dans le B2C — excellent pour l'analyse produit, mais la santé des comptes est ajoutée. Accoil a été conçu pour le B2B SaaS. De nombreuses équipes utilisent les deux ensemble. - [PostHog vs Accoil (2025) : Comment les équipes B2B SaaS choisissent le bon outil d'analyse](https://www.accoil.com/fr/blog/posthog-vs-accoil): PostHog est axé sur l'analyse. Accoil est axé sur la santé client. De nombreuses équipes les associent pour le meilleur des deux mondes. - [Et alors si le graphique bouge ? Comment lire les scores d'engagement produit.](https://www.accoil.com/fr/blog/product-engagement-graphs): L'engagement total qui augmente, c'est bien. Mais ce chiffre seul ne vous dit pas ce qui a changé. Voici comment utiliser réellement vos données d'engagement. - [Votre taux d'activation SaaS est pour bien plus que les comptes d'essai](https://www.accoil.com/fr/blog/saas-activation-rate-more-than-trials): La plupart des équipes pensent que l'activation concerne uniquement les nouveaux essais. Mais l'activation se produit à deux niveaux et est un signal continu, pas une case à cocher une fois. - [Comment les équipes B2B SaaS choisissent le bon outil d'analyse pour le Customer Success](https://www.accoil.com/fr/blog/analytics-tool-for-customer-success): Les équipes B2B SaaS veulent simplicité et visibilité de la santé des comptes. Voici comment choisir le bon outil d'analyse selon le travail que vous devez accomplir. - [Amplitude vs Accoil (2025) : Quel outil d'analyse B2B SaaS convient à votre équipe ?](https://www.accoil.com/fr/blog/amplitude-vs-accoil): Amplitude est bon pour l'analyse produit approfondie. Accoil est conçu pour la santé client B2B SaaS. De nombreuses équipes utilisent les deux ensemble. Voici comment décider. - [La fermeture de June est votre chance de progresser](https://www.accoil.com/fr/blog/june-exit-is-your-chance-to-upgrade): Avec la disparition de June le 8 août, les fondateurs et les chefs d'équipe ont besoin d'un plan rapidement. Voici comment choisir le bon remplacement en fonction du travail à accomplir. - [June vs Accoil (2025) : ce que la fermeture de June signifie pour votre équipe](https://www.accoil.com/fr/blog/june-vs-accoil): June ferme officiellement. Voici comment Accoil se compare — et comment les équipes peuvent migrer en moins de 72 heures. - [5 choses que votre équipe commerciale SaaS doit savoir sur l'engagement produit](https://www.accoil.com/fr/blog/5-things-saas-sales-teams-needs-to-know-about-product-engagement): Pour qu'une équipe commerciale réussisse dans le nouveau monde du logiciel, elle doit prêter attention à l'engagement produit. Voici les cinq choses dont votre équipe commerciale a besoin. - [4 métriques de Product Qualified Lead qui vous aident à conclure plus de deals](https://www.accoil.com/fr/blog/pql-metrics-to-close-deals): Les PQL sont votre insight le plus précis pour savoir si les utilisateurs expérimentent de la valeur. Ces quatre métriques montrent l'activation, la vitesse, la conversion et comment les équipes GTM peuvent agir. - [Et si l'Activation n'était pas un Entonnoir ?](https://www.accoil.com/fr/blog/activation-not-a-funnel): Les entonnoirs supposent une ligne droite. Mais l'Activation dans le SaaS est tout sauf cela. Découvrez pourquoi mesurer l'activation par jalons plutôt que par ordre vous donne une vision plus fidèle. - [Repérer le Signal : Une Manière Plus Intelligente de Qualifier les Leads Product-Led](https://www.accoil.com/fr/blog/spot-the-signal-product-led-leads): Les Product Qualified Leads (PQLs) révèlent l'intention basée sur le comportement, pas sur des suppositions. Découvrez comment qualifier les leads en fonction de ce qui compte vraiment—comment les utilisateurs interagissent avec le produit. - [Analytique Customer Success : Comment Loom pourrait utiliser les données produit pour croître encore plus](https://www.accoil.com/fr/blog/customer-success-analytics-how-loom-could-use-product-data-to-grow-even-bigger): Un exemple pratique de comment utiliser les données d'analyse produit pour sauver les comptes en déclin, nourrir les power users, et planifier les offres d'upsell parfaitement. --- ## Legal - [Terms of Service](https://www.accoil.com/terms) - [Privacy Policy](https://www.accoil.com/privacy) - [Cookie Policy](https://www.accoil.com/cookie-policy) - [Additional Terms](https://www.accoil.com/additional-terms)