B
In-app Onboarding

Beamer

Changelog, announcements and NPS inside your product.

getbeamer.com

How teams use it post-sale

Beamer keeps customers current on what shipped — and segmented announcements are where it earns its keep post-sale: showing the accounts that never adopted a feature the update that fixes their objection, instead of broadcasting every release note to everyone.

Swap it within In-app Onboarding

Any of these runs the same plays — Accoil pushes the same signal wherever the work happens.

Workflows using Beamer2

YOUR EXISTING EVENT STREAMAPIADOPTEDDROPPEDIGNOREDSIGNAL · ACCOILFeature ships; the target cohortlights upTarget cohortFit score per accountCurrent workaroundusersBaseline usageACTION · BEAMERBAnnounce to the target cohort,not everyoneACTION · APPCUES Guide first use with an in-producttourSCORE · ACCOILTrack the launch cohort week byweekAdopted / tried /ignoredTime-to-first-useUsage depthDrop-off pointDECISIONAdopted, tried-and-dropped, orignored?ACTION · SPRIGSurvey the drop-off momentin-productHUMAN STEPPM interviews five ignoredaccountsOUTCOMEA launch that becomes a habit,not a spike
GrowthSuccess

Feature-Launch Adoption Loop Playbook 2026

Most feature launches are announcements with no second act: shipped, posted, forgotten. Run the launch as a loop instead — announce to the cohort that actually needs it, guide first use in-product, track every account into adopted, tried, or ignored, and let each lane drive what happens next, from drop-off surveys to PM interviews.

B+1Intermediate
PRODUCT GAPPRICINGSIGNAL · HUBSPOTChurn completes with a loggedreason codeReason codeARR lostMost-used featuresExit-interview verbatimSCORE · ACCOILClassify winnability from the exitevidenceWinnable classWatch triggerCooling periodDECISIONWhich unlock reopens the door?ACTION · BEAMERBWatch the changelog for the fixthat matchesACTIONWatch pricing and packaging forthe unlockACTION · CUSTOMER.IO Send the win-back: you leftbecause X; X shippedHUMAN STEPAE answers any reply personallywithin a dayOUTCOMEResurrection revenue on its ownreporting line
GrowthSales

Churned-Account Win-Back Playbook 2026

Every churned account is a lead with a documented objection, and your changelog eventually answers many of them. This play logs a reason code at churn, classifies winnability from the final engagement snapshot, watches for the unlock that answers the objection, and fires a win-back that says "you left because X; X shipped last month" to the person who made the call.

BStarter

See these in the library →

The playbook pack

Every playbook, one download

All 31 workflows as print-ready playbooks — diagrams included. Plus every new workflow as we publish it.

On-page playbooks stay ungated. Downloading subscribes you to new workflows from Accoil — unsubscribe anytime.