The post-sale workflows library

Workflows that move activation

What your converted customers did in their first week and first month, and the plays that get new accounts there – trials, handoffs and the first 90 days.

3 workflows · free, no gate
YOUR EXISTING EVENT STREAMAPIYESON TRACKLEAVE ALONEMISSED STEPFEW USERSSELF-SERVESIGNAL · ACCOILWeekly check: new account vspeers at the same stageWeekly usage vs peersMilestones vs peersSeats active vs peersPlan & ARRSCORE · ACCOILCheck the records before callingit a slipWeeks behind in a rowPhased rollout?Pause or holidayChampion still active?DECISIONIs there a move worth makingnow?DECISIONWhich move fits this account?ACTION · HUBSPOTDraft an unblock call on themissed stepACTION · HUBSPOTDraft a note helping thechampion invite their teamACTION · CUSTOMER.IO Send a self-serve nudge on thestep they skippedHUMAN STEPCSM decides and runs the moveACTION · HUBSPOTOn track: hand off to thesecond-value playACTION · HUBSPOTNo move: note why on the recordfor the next checkOUTCOMEEight weeks on: is usage at peerlevel for its stage?
SuccessGrowth

Onboarding Cliff Rescue Playbook 2026

Your best customers show you what the first 90 days after go-live look like. This play checks every new account against them at the same stage each week, confirms the slip is real, and puts the move on the account in your CRM: an unblock call on the missed step, a note for the champion, a self-serve nudge – or no move, with the reason noted.

Starter
YOUR EXISTING EVENT STREAMAPIYESLEAVE ALONEHIGH FITSTALLEDGONE DARKSIGNAL · ACCOILCompare trials with convertedtrials' first weekMilestones hit so farConverted trials' paceDays since last activitySize & use-case fitSCORE · ACCOILCheck the records before callingit stalledActive usersSales already talking?Setup blocker?Most active userDECISIONIs there a move worth makingnow?DECISIONWhich move fits this trial?ACTION · HUBSPOTDraft personal outreach on theHubSpot recordACTION · CUSTOMER.IO Automated lane: unblockmessage at the stuck milestoneACTION · HUBSPOTAutomated lane: two-linecheck-in from the owner's inboxACTION · HUBSPOTNo move: note the reason and arecheck dateHUMAN STEPAE or CSM decides and writesOUTCOMEFour weeks after the trial: paid?What else played a part?
GrowthSales

Trial Activation Playbook 2026

Your converted customers show you what a good first week looks like. This play checks every trial against that pace each day, confirms a trial is really stuck before anyone acts, and puts the move on the account in your CRM: personal outreach for high-fit trials, an unblock message or check-in your team chose to automate – or no move, with the reason noted.

Starter
STALLEDON TRACKSETUPPLANSIGNAL · HUBSPOTDeal hits closed-won in the CRMContract, seats &go-livePromised use casesStakeholder mapSales call notesACTION · HUBSPOTWrite the handoff brief on theHubSpot recordHUMAN STEPCSM runs kickoff within sevendaysSCORE · ACCOILDay 14: compare with customerswho onboarded wellMilestones vs goodstartsSeats active vs soldChampion's last activedaySCORE · ACCOILCheck the records before callingit a stallTracking complete?Go-live date moved?Blocker alreadylogged?DECISIONIs there a move worth makingnow?DECISIONWhat's in the way?ACTION · HUBSPOTDraft a setup session for theiradminACTION · HUBSPOTDraft a re-plan with the championACTION · HUBSPOTNo move: note why on the recordfor the next checkHUMAN STEPCSM decides and runs the moveOUTCOMEDay 30: did they reach firstvalue, and what helped?
SuccessSales

Sales to CS Handoff Playbook 2026

Start while the deal is fresh. This play puts the deal's promises on the CRM record at closed-won, gets kickoff done inside a week, and at day 14 compares the account with customers who onboarded well. On track, it's left alone with a note; stalled, the CSM gets a drafted setup session or re-plan to run.

Starter
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