Atlassian Marketplace
Install, evaluation and license data for Atlassian app vendors.
marketplace.atlassian.com →How teams use it post-sale
For teams selling through the Atlassian Marketplace, it is the source of truth for installs, evaluations, conversions and renewals. Piping that feed into your scoring layer turns anonymous license events into accounts you can activate, expand and save like any other segment of your book.
Any of these runs the same plays — Accoil pushes the same signal wherever the work happens.
Where Atlassian Marketplace swaps in5
No published workflow names Atlassian Marketplace yet — it’s here as a swap-in equivalent. Every play below runs on a cdp & data tool that Atlassian Marketplace can stand in for; the signal and the steps stay the same.
Champion Departure Early-Warning Playbook 2026
Your best accounts rest on more than one person: several active users and a senior sponsor. Each week this play counts relationships for every account in a segment against that benchmark, with the champion's silence and job-change data as evidence, and puts one move on the account in your CRM: a second-contact ask, a sponsor intro, a successor welcome – or no move.
Customer Layoffs Counter-Play 2026
When a customer cuts staff, the goal is to keep the logo and an expansion path for when they rehire. Layoff news starts this play; the check compares seats and usage with the account's pre-news level and your successful customers. Real impact gets a right-size-and-retain offer and a revised forecast on the CRM record; no impact yet gets no move and a 30-day recheck.
New Executive, New Rules Playbook 2026
A new executive who owns your budget line is a chance at a second sponsor. Your best accounts make their value easy to see from the top. This play checks each account with a new exec against that benchmark and puts one move on the account in your CRM: a briefing in the exec's terms, a refreshed value summary – or no move, with the reason noted.
Docs Intent Signals Playbook 2026
A team reading your API reference is telling you what it wants to build. This play turns docs reads from identified accounts into evidence the weekly check reads beside usage against your benchmark, and puts the move on the account in your CRM: an expansion note for the AE, a help offer for the job they're reading about – or no move, with the reason noted.
Community-Led Retention Loop Playbook 2026
Your advocates are already in your data: the accounts and people using the product well past what your successful customers do. This play takes them from the weekly check, looks for a reason to wait, and puts one ask on the account in your CRM: a community invite your team chose to automate, a CSM's personal ask – or no move, with the reason noted.
Every playbook, one download
All 32 workflows as print-ready playbooks — diagrams included. Plus every new workflow as we publish it.